Since 1978, the US Business Round Table, currently made up of 181 directors of large companies such as Johnson & Johnson and JP Morgan, have established guidelines on corporate governance. In a document issued in 1997 by the organization, it was established as a principle to give priority to the performance of the shareholders.

In August 2019, the Business Round Table announced a statement replacing the principles issued in 1997 with new governance standards focused on corporate social responsibility.

The principle of these new standards is to invest in other stakeholders (interest groups) such as employees, customers, suppliers and communities to generate value and long-term sustainability.

The new declaration presents the following principles:

• Provide value for our clients: We will innovate on the traditions of American companies being leaders in meeting or exceeding the expectations of our clients.

• Investing in our employees: This starts with compensating them in their salary fairly and giving them important benefits and benefits. It also includes supporting them in training and obtaining new skills to face a changing world. We will take care to be inclusive of a diverse workforce and offer employee dignity and respect.

• Treat our suppliers fairly and ethically. We are dedicated to being good partners with other large or small companies that help us achieve our mission.

• Support the communities where we work. We respect the people of our communities and take care of the environment by engaging in sustainable practices.

• Generate long-term value for our shareholders, who provide capital to grow and innovate. We are committed to being transparent and dealing effectively with them.

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“Each of our stakeholders is essential. We are committed to giving value to all of them for the future and the success of our companies, communities and country. "

This is a paradigm shift for the capitalist market system, which is questioned by the growing levels of inequality, which have given way to populist currents in different countries of the world.

Will this new paradigm be the bridge to move from a "savage" capitalism to a more inclusive system in distribution of benefits, without losing the advantages that the free market offers in terms of growth?